Aug 16, 2018
Nir Eyal is the author of the bestseller Hooked: How to Build Habit-Forming Products, and blogger at NirandFar.com. Nir has a ton to share on habit formation of both companies and individuals, and how different products control us. Habits account for 50% of our actions every day, so Nir works closely with companies to help them create products that help form and stick with habits to upgrade their life.
Nir also addresses the difference between habits and addictions, the inner triggers that affect our behavior and misconceptions about distraction when it comes to technology, how to empower yourself and your family in an age of distractibility, and tips for maintaining a strong sense of self-efficacy and agency in the ever-growing technological revolution.
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